Jocelyn Beckett owns a store completely dedicated to kids and babies in the heart of Antwerp city. Jocelyn’s brother owns a toy brand, a clothing brand, a footwear brand, a TV channel and a FM radio completely dedicated to kids. He is also about to have his own brand for chocolates and kids’ perfumes. Her brother’s company is where Jocelyn buys most of the stuff from.
Jocelyn’s brother is a huge fan of the philosophy, he produces several toys and many cartoon shows where the protagonist is a philosopher.
Jocelyn’s brother recently offered a role to the voice actor – Ian Hamlin after watching all the available episodes of Mr. Magoo but he rejected the offer.
Jocelyn claims that everything in her store is well-organized in the best possible way. She says that it is a pity to see so many major baby and kids clothing store that have a large staff but none of the staff even knows how to gift wrap something.
Jocelyn wants her store to become so legendary that the kids, when they become parents come to the same store for shopping.
Jocelyn once hired a Taxi Antwerpen through Stad Taxi from her house to her store one rainy day when her car wasn’t working fine, and since then she has become such a great big fan of Stad Taxi that she has a couple of stickers advertising Stad Taxi pasted on her store.